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April 2016

NEWSLETTERImages Newsletter

Are you looking for advertising solutions in Outdoor, Print, Digital, Crossmedia? We have a lot of exciting offers and specials and would be happy to elaborate personalized offers for your needs.

NEW

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SZ Süddeutsche Zeitung Magazin STILLEBEN ARABIC

Within the pages of the Arabic edition of Stil Leben the editorial team of SZ-Magazin celebrates Munich as a travel destination – the reader will find interesting and entertaining information about the culture, tradition and way of life. The magazine is enriched with shopping inspiration for fashion, design, watches & jewellery, culinary discoveries and exclusive travel tips. The target readership is Arab tourists and business travelers entering Germany via Munich Airport. Munich Airport distributes 40,000 copies to arriving Arab passengers. Display and handover in the baggage claim, Welcome Service, Atlantic Lounge and VipWing (premium terminal & VIP service). On the main travel days each copy will be handed over personally.

Publication date 2016*: 04 July 2016 (distribution period July/August/September)

  • Closing deadline: 01 June
  • Deadline for material: 08 June

SZ Süddeutsche Zeitung Magazin STILLEBEN CHINA

Within the pages of SZ Magazin’s Chinese edition of Stil Leben, the editorial team celebrates Germany as a travel destination. This issue presents a treasure-trove of interesting information about the culture, economics and politics of the country. The magazine is enriched with fun facts about traditional customs which still feature in contemporary life; shopping inspiration for fashion, design, watches and makeup; important travel tips and intimate glimpses into the world of handcraft and design objects with the “Made in Germany” seal of approval.

The target readership is Chinese tourists and business travelers entering Germany via Frankfurt Airport.

FraPort (airport management of Frankfurt Airport) distributes 40,000 copies to arriving travellers from China. A news rack will be provided in the terminal area and on the main travel days each copy will be handed over personally by FraPort staff.

A link to the digital issue of the China Issue Stil Leben will be incorporated in the Chinese version of the Lufthansa newsletter (approx. 140,000 Mandarin speaking recipients). Additionally topics and a related link are communicated via the Chinese facebook equivalent „weibo“ to about 330,000 fans.

Publication date 2016*: 19 September 2016  (distribution September /October /November)

  • Closing deadline: 18 August
  • Deadline for material: 1 September

DIGITAL

THE JEWELLERY EDITOR

Download our new mediakit including the native advertising packages  : here

INTERNATIONAL / PAN

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ULYSSE – Inflight Alitalia

ULISSE EXTRA FASHION will be dedicated to Man Fashion, distributed at the right time at the right place.

June is the month of Pitti that will take place in Florence from June 14th till 17th and after that Milan will host the Spring Collection (18-21 June).

  • Publication date: June 14th
  • Print Run: 35’000 copies

Ulisse Extra Fashion will be distributed from June 14th

On Alitalia national and international flights (Business Class), for 3.800 weekly flights.

  • Alitalia Lounges
  • Roma Fiumicino
  • Milano Malpensa
  • Milano Linate
  • Catania
  • Napoli
  • Venezia
  • New York
  • At 2 Lost & Found desks
  • At the Pitti in Florence inside the Fortezza da Basso

DIGITAL

SPORTNETWORK ITALY

We also can offer within the Sportnetwork Advertising – Hyperlocal Advertising

The Hyperlocal technology is able to intercept the users with smartphone close to a place and deliver an adv banner.

During Pitti we can deliver 400.000 impressions to all the users passing within 2 km from the place of the event.

OFFER : Euro 7.000,00 gross

THE GUARDIAN

The Guardian has won four Webby awards, the leading international awards honouring excellence on the internet, including two People’s Voice awards voted for by the public.

The Guardian’s Android and iOS apps were awarded best mobile site and apps in the news category and theguardian.com won the People’s Voice award for websites in the Best User Experience category.

Our reach

GNM reaches 24.9 m readers per month across print, desktop and mobile, on that audience 73% read on mobile, 35% on desktop and 19% in print!

20-4-16 one+pager+april the guardian labss

BELGIUM

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KNACK / LE VIF WEEKEND BLACK

Weekend Black changes format as of August 2016!

It becomes larger and higher than actually!
The first edition in this size will be published on :

  • August 24th – Weekend Black Fashion followed by
  • Black Déco & Design - September 28th
  • Black Winter – October 26th
  • Black Fêtes – November 23rd The Black editions

Since 2011, Le Vif Weekend has come out eight times a year in a luxury edition under the code name Black. The Black editions are built around a central theme that is covered in great detail and are real collector’s items; to be read, re-read and then kept. They have a thicker format, are printed on matt,environmentally-friendly paper, and contain a harmonious mix of short, topical reports, interesting portraits and exciting articles.

The Black editions

Since 2011, Knack Weekend has come out eight times a year in a luxury edition under the code name Black. The Black editions are built around a central theme that is covered in great detail and are real collector’s items; to be read, re-read and then kept. They have a thicker format, are printed on matt, environmentally-friendly paper, and contain a harmonious mix of short, topical reports, interesting portraits and exciting articles.

Since 2011, Knack Weekend has come out eight times a year in a luxury edition under the code name Black. The Black editions are built around a central theme that is covered in great detail and are real collector’s items; to be read, re-read and then kept. They have a thicker format, are printed on matt, environmentally-friendly paper, and contain a harmonious mix of short, topical reports, interesting portraits and exciting articles.Since 2011, Knack Weekend has come out eight times a year in a luxury edition under the code name Black. The Black editions are built around a central theme that is covered in great detail and are real collector’s items; to be read, re-read and then kept. They have a thicker format, are printed on matt, environmentally-friendly paper, and contain a harmonious mix of short, topical reports, interesting portraits and exciting articles. Since 2011, Knack Weekend has come out eight times a year in a luxury edition under the code name Black. The Black editions are built around a central theme that is covered in great detail and are real collector’s items; to be read, re-read and then kept. They have a thicker format, are printed on matt, environmentally-friendly paper, and contain a harmonious mix of short, topical reports, interesting portraits and exciting articles.

MOBILE

Close to the readers at any given moment

Join us on Roularta’s mobile sites and benefit from the popularity of our brands!
Available are special packages for Smartphones & M-sites and for Tablets

GERMANY

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A&W (Architektur & Wohnen)

The leading and forming interior and design magazine A&W Architektur & Wohnen has been able to increase its coverage in the AWA by 3% to 310,000 readers in 2015. So A&W is a proud number two in its segment.

  • 20th year A&W designer of the year: At the IMM Cologne 2016 the A&W designer of the year award has been awarded for the twentieth time. The award became the most wanted and important design prize of the magazine scene in Europe!
  • A&W Architektur & Wohnen invests in the magazine: With every issue in 2016 A&W presents a monothematic Special!
  • A&W Special # 04/2016: The best kitchen studios
  • A&W Special # 05/2016: Light & Building + A&W Special CarDesign*

A&W will produce a special about Car Design will be distributed in the attractive and unique combination of A&W (opinion leader in the style, living and lifestyle magazines segment) and DER FEINSCHMECKER (the magazine with the highest expertise in pleasure). So we achieve a net coverage of more than1 million readers*.

The A&W Special „CarDesign“ will be published in July 2016 and distributed and bundled to the subscribers and sold with the single copy sales of A&W Architektur & Wohnen (19.7.16) and DER FEINSCHMECKER (27.7.16). The Special‘s topic will be automotive design and -designers, designprocesses, designculture and designcommunication. It offers significant added value for readers as well as for advertisers.

  • A&W Special # 06/2016 published on 8.11.16: Jewelry & watches

The monothematic A&W Specials are supplemented to the total circulation of A&W Architektur & Wohnen (print run: approx. 100,000 copies) within an exclusive magazine bundle. All A&W Specials appear in magazine size.

A&W is a Premium Group Lead-Magazine

MADAME

GOOD BUY Special #08/2016 July 13th – booking deadline 20.5.16

Our advertising customers have the possibility to book a double page in the MADAME GOOD BUY special: on the left side the MADAME GOOD BUY piece is presented (marked as promotion) and on the right side the customer’s ad motif is displayed

Facts about the GOOD BUY website:

  • The customer grants our MADAME readers an exclusive discount of 20% on the selected GOOD BUY piece.
  • The GOOD BUY piece should be available in stores and from the online store during the sales period of the booklet (13.07. – 10.08.2016)
  • The GOOD BUY piece must first be approved by the editorial department: for this purpose, please send us three proposals for the editors.
  • The customer delivers text and image material.
  • The editorial department is responsible for the layout and design.

See more information here

MADAMEMADAME

MADAME presents a select product in an especially premium way in the MADAME look & feel on a 1/1 ad page. It is distinguished with the “MADAME Spotlight” button and staged effectively as a recommendation from the editors.

Facts on MADAME Spotlight:

  • A defined advertorial concept designed by the MADAME Art Department.
  • The MADAME Spotlight product should be available in stores and/or from the online shop during the sales period of the magazine.
  • The MADAME Spotlight product must be approved by the editors in advance.
  • The client delivers the copy and art work. The layout is done by the editors. On request we can also gladly create the knock-out ad, in-house by our editors.
  • With the consistent layout the recall value remains high and special editorial value for the target audience is created.

FÜR SIE

The clear number two among the women forthnighly magazines in Germany!

IVW I/2016 shows a total sale number of 284’000 copies among those 164’000 are sold at newsstands and by subscription.

Reach thousands of our readers by the magazine and by our online site fuersie.de! We work out very personalized crossmedia offers and have a lot of exciting ideas with competitions, testers and much more.

Please find all our NEWS here (in German)

GREAT BRITAIN

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The Guardian Weekend

We won Supplement of the Year for Guardian Weekend, for an unbeatable all-round magazine package which is, says the judges, 'consistently surprising'.

The Guardian / The Observer

March will see both the Guardian and Observer improve on the month. Within a strong performance for the daily quality market, the Guardian will see the best percentage increase on February's performance. The Observer will also have the strongest on-year performance in the Sunday quality market. Key pieces of sales driving news agenda in the month included our analysis of the Budget and coverage of attacks on Brussels.

  • Guardian:164,630
    • +3,478/+2.2% vs month
    • -10,311/-5.9% vs year
  • Monday-Friday:135,028
    • +1,194/+0.9% vs month
    • -10,663/-7.3% vs year
  • Saturday:300,791
    • +3,049/+1.0% vs month
    • -20,389/-6.3% vs year
  • Guardian 6-month (Oct 15 - Mar 16):164,788
  • Observer:184,252
    • +657/+0.4% vs month
    • -9,802/-5.1% vs year
  • Observer 6-month (Oct 15 - Mar 16):185,750

 

DIGITAL

The Professional Networks have seen a 67% increase YoY in unique browsers growing from 31.9m to 53.3m in the last year to May. Take a look at our networks here.

SWITZERLAND

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L'OFFICIELOfficiel May

Get your hands on our May Issue for some sunny vibes and all that sparkles! Our Editor-in-Chief Sandra Bauknecht styled Swiss model Alizée Gaillard in LA for an exclusive shoot with Piaget by Jonas Mohr Photography.

Hair: Bethany Brill Make-up: Laura Jane Schierhorn for Smashbox Cosmetics Special thanks to Designer Wallcoverings.

Order your free copy:

Next issues:

  • 23.6.16 : Summer (Beauty & Fashion)
  • 25.8.16 : Fashion & Trends
  • 8.9.16 : L'OFFICIEL HOMMES
  • 22.9.16 : Beauty
  • 6.10.16 : L'OFFICIEL VOYAGE
  • 27.10.16 : Winterfashion
  • 14.11.16 : Holiday Special / Jewellry
  • 8.12.16: L'OFFICIEL ART
  • 26.1.18 : Watches & Jewellry

Visit us on : www.lofficiel.ch or

check out the news on https://de-de.facebook.com/lofficiel.ch

 

Contact

Affinity-PrimeMEDIA
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CH-1073 Savigny
SUISSE

+41 (0)21 781 08 50
+41 (0)21 781 08 51