|
|
|
|
|
|
 |
 |
|
|
 |
|
|
|
|
|
|
|
2012 already… time passes so quickly that we do not even notice it. Sometimes we wish to have more time, but if we had more, we would just take on more work or pursue more leisure activities and in the end, the outcome would be the same. So ultimately, it is not
a question of having more time but how to spend/invest the precious time at our disposal.
If you have time to read our monthly Newsletter, it will keep you updated of the latest advertising opportunities in the media we represent. We are glad to know your precious time is well invested.
We wish you a time-efficient and prosperous New Year!
|
|
|
|
|
Two new publishers' representations
|
Aller!
In
Denmark
alone, more than 2 million out of 5 million Danes read an Aller magazine each week.
|
|
|
 |
|
|
|
|
|
|
Sanoma News
Sanoma News is the leading newspaper publisher in Finland. Its printed and digital products have a strong presence in the lives of Finns.
|
|
|
 |
|
|
|
|
|
|
NEW USA!
GuardianNews.com, launched 14 September
Dedicated USA Network Front, you’ll find more information about this under Great Britain below.
|
|
|
|
|
|
|
Bloomberg Businessweek
|
 |
|
|
EXTREME HEAT
Bloomberg Businessweek has reached new levels on the hotness scale – and 2012 is sure to be a scorcher.
|
|
|
|
|
|
|
|
|
|
|
TOPPING THE HOT LIST (AGAIN)
They’re setting the media industry ablaze. In its latest “Hot List,” Adweek not only ranked Bloomberg Businessweek the No.1 business magazine, but it named Creative Director Richard Turley the Hottest Creative Player of the Year, calling Businessweek “one of the most talked-about magazines” of 2011.
|
|
|
|
 |
|
|
 |
|
|
|
|
|
|
|
|
|
|
SHAPING GREEN BUSINESS
More than 300 of the world’s top policy makers, business leaders, investors, and environmentalists will gather in
Singapore
on June 19-20 for the Bloomberg Businessweek Global Green Business Summit 2012.
Exclusive cross-platform packages will give advertisers maximum exposure – before, during, and after the summit.
|
|
|
|
 |
|
|
|
|
|
|
|
|
|
 |
DOMINATING THE ECONOMY ELECTION
From the primaries to the inauguration, they’ll showcase our distinct position at the intersection of business and politics, giving marketing partners unique opportunities to reach the influencers.
|
|
|
|
|
|
|
|
Roularta
|
Roularta Media Group is replacing the bimonthly “Gentleman” magazine with new initiatives: the Dutch-language edition of “The Good Life” magazine, which has just been launched in France (four issues in 2012), and “Trends Style” (six issues in 2012).
“Trends Style” is a new lifestyle magazine in the same format as Trends/Tendances. The title used to be published in the Nineties, but then became a column in the weekly Trends/Tendances magazine.
The column in question will not disappear, but, six times a year, the reader will receive a classy magazine along with the Trends package, highlighting the latest trends in the worlds of fashion, design, accessories, watches, etc. “Trends Style” will go out with the complete circulation of Trends (Fr/Dutch). The first edition of Trends Style comes out on February 23, 2012.
23.2.12 – Spring Style and Car buying guide
19.4.12 – Car guide and Travel guide
7.6.12 – Watch guide
6.9.12 – Autumn guide
25.10.12 – Watch guide, Accessories
29.11.12 – Gift guide
The French-language magazine “The Good Life” has been launched with great success on the French market. The first issue is a 'megabook’ of 360 pages, printed on book paper, with the fashion pages on art paper. It is a creation of Laurent Blanc, who is already responsible for the launch of “Ideat”. Herremans will be responsible for the editorial coordination of the Dutch-language version, intended for the Flemish market. This will come out for the first time on March 13, 2012.
With the launch of “The Good Life”, a whole new concept will be introduced into the market – the hybrid magazine.
In this case, “hybrid” represents the bringing together of economic, financial and cultural articles within a lifestyle magazine.
“The Good Life” magazine is aimed at the generation of active men and women between 30 and 45, who have higher education qualifications on their CVs, a look and style that is both nonchalant and relaxed, who speak impeccable English and are interested in the same brands and driven by the same passions.
|
|
|
|
|
|
|
Vision Media - some key facts
|
| MADAME |
|
 |
| Total paid circulation: |
100.675 copies
|
| Subscription: |
11.861 copies
|
| Total coverage: |
549.000 readers |
| Female coverage: |
521.000 female readers |
| Advertising rate 1/1 page 4c: |
EUR 18.720 |
| Cover price: |
EUR 6.- |
| Publication frequency: |
monthly |
|
MADAME goes LIVING!
Reminder: Special issue interior Design 2012
In every issue MADAME reports on the world of interior design trends within the LIFESTYLE section. The reader gains insight into the luxury interior concepts of creative, famous people.
This expertise is now expressed in a substantial special issue, Design and Living, which will be distributed with the May issue in 2012, combined with a bellyband.
• Date of publication: April 18, 2012
• Closing deadline: March 12, 2012
• Material deadline: March 16, 2012
| L'OFFICIEL HOMMES |
|
 |
Print run:
Advertising rate 1/1 page 4c:
Cover price:
Publication frequency: |
60.000 copies
EUR 13.800
EUR 6.-
4 x year |
| JOLIE |
|
 |
| Total paid circulation: |
393.830 copies |
| New updated circulation: |
274.013 copies
|
| Subscription: |
8.138 copies |
| Total coverage: |
887.000 readers |
| Female coverage: |
876.000 female readers |
| Advertising rate 1/1 page 4c: |
EUR 21.000 |
| Cover price: |
EUR 1.90 (pocket)
EUR 2.40 (magazine)
|
|
| Publication frequency: |
monthly |
|
SPECIAL Jolie JEANS EDITION 2012
Publication date: 05.04.2012
Material deadline: 05.03.2012
More than 30 pages dedicated to Jeans!
| JOLIE Runway |
|
 |
Total paid circulation:
|
393.830 copies
|
| Advertising rate 1/1 page 4c: |
EUR 21.000
|
Cover price:
|
EUR 1.90 (pocket)
EUR 2.40 (magazine)
|
| Publication frequency: |
monthly
|
Süddeutsche Zeitung Magazin - GolfSpielen
The Magazine for Golfers and those interested in Golf
Since 2000 “golf spielen” has been on the market. During this period the magazine of the Süddeutsche Zeitung has been permanently increasing in size and quality.
With a total circulation of more than 600,000 copies golf spielen is the most widely read golf title in
Europe
. 410,497 copies are sold together with the Süddeutsche Zeitung, 202,755 copies through the top print media of Baden-Württemberg, the Stuttgarter Zeitung and the Stuttgarter Nachrichten.
NEW ! The highest circulation Golf Magazin in
Europe
has now its own iPad App.
The first edition of the app is available for free. Have a look at it!
GolfSpielen Extra
The glossy magazine has a circulation of 60‘000 copies, distributed through all golf clubs in Germany,
Austria
and Switzerland, as well as on sale at kiosks. |
|
|
|
|
|
|
La Stampa
|
Reminder in terms of some special themes in 2012:
February: Health and Well Being
Female Fashion
March: Beauty
April: Design
May: Watches
July: 2012
London
Olympic Games
September: Woman Fashion
November: Watches
December: Christmas Gifts
Please ask for exact dates of publication and booking deadlines.
ONLINE NEWS
Herewith please find some updates on the internet world in Italy. The internet users have increased again by 9% reaching 27 million users (almost half of the Italian population). The daily average users are 13,4 million, + 7% vs. same period of 2010 and + 260.000 vs. October 2011. Italy clearly has more users online during the working days than during weekends.
The most active target group is aged between 25 and 54 years = 61%.
Google is still the leader, followed by Virgilio and Yahoo!
Key players with best performances are Youtube (+18%); Vevo, (+54%), Zynga and Leonardo Music (+34%).
Key players with best performances are Youtube (+18%); Vevo, (+54%), Zynga and Leonardo Music (+34%).
|
|
|
|
|
|
|
Guardian News & Media Group
|
- Reach over 4.9 million British adults per week across the GNM portfolio
- Highly targeted reach to C-Suite, Business Decision Makers and Investors via our sophisticated mobile and audience targeting
- Via The Guardian and Observer and Guardian.co.uk you can reach an unduplicated audience who read no other publication!
GMM News! Guardian/Observer print & digital
The past 18 months have been among the most extraordinary in our long history. From the publication of the biggest cache of secret documents the world has ever seen, which brought the Guardian the title Newspaper of the Year, to the exposé of phone hacking at the News of the World, our reporting has consistently led the news agenda. The quality and bravery of our journalism, and our uniquely open and forward-looking approach to publishing on the web, have taken our reputation to new heights. And last week Campaign magazine named the Guardian Medium of the Year, recognising not only what we do for our readers but also the opportunities we provide for commercial partners.
guardian.co.uk now has 60 million unique monthly browsers at an average of 3.3 million a day, and our mobile site reaches over 8 million unique browsers a month. We estimate that our combined daily print and digital audience has topped 3 million individuals.
Other important milestones: this month has seen the 220th birthday of The Observer, the World's oldest Sunday newspaper.
Changes to the Guardian Monday-Friday print edition
So, from January 16th the Monday-Friday print edition is subtly different.
Key changes are as follows:
- Tues-Fri Sport will be moving to G1 (Tuesday 17th)
- Friday’s Film and Music will be incorporated into a bumper G2 section (Friday 20th)
These changes will make the weekday paper more compact and manageable - representing a significant step in better serving the readers with a seamless delivery of news content across the platforms.
Guardian Weekend Magazine "FASHION SPECIAL"
· Issue date: February 18, 2012
· Booking deadline: February 8, 2012
A special issue of Weekend with the hottest catwalk trends, including exclusive interviews, top tips from industry insiders, a guide to the best clothes and accessories as well as luxury designers. The ideal opportunity to boost the impact of your advertising by appearing alongside relevant editorial read by a highly engaged audience!
Each Saturday the Weekend magazine reaches over a million affluent and upmarket readers.
Guardian Travel section
Every Saturday with the main paper
Booking deadline is Wednesday copy on Thursday – both prior to the Sat publish date
February print
Valentines
New series ‘Walking the world's mega cities’
Ski special
February online
Valentines – days out to avoid hordes of children (its half-term too)
Where to go this Easter break
Lake District Guide
Guardian iPad App
Launched 13 Oct 2011
The Guardian App was created specifically with iPad users in mind and features the paper's award-winning content and design, plus some extras.
From the 13/01/2012 the Guardian Ipad app was no longer free and users now pay £9.99 a month subscription. 15,000 paid monthly
UK
users and 4,000,000 page impressions per month are expected.
Features of the app include:
- Daily editions from Monday to Saturday including all content from the main section of the Guardian newspaper
- A Weekend magazine on Sunday
- Background downloading of each issue
- Editions from the last month available in the archive
- All article and picture content downloaded for reading offline
- Stunning photojournalism and full screen cartoons
- Share stories via Facebook, Twitter and email
- Swipe to navigate between sections or stories
December 2011 statistics:
- 225,000
UK
downloads since launch
- 153,000
UK
unique users
- 40 million
UK
page impressions
- 34 average page views per visitor
- 3.2 million UK Interstitial impressions
- 33.5 million
UK
inline impressions
Commercial Pricing: £2,000 per week
Guardian Facebook Platform / App
Launched 23 September
 |
|
|
|
The Guardian is one of two publishers in the
UK
to have partnered with Facebook to offer users a Guardian Facebook app. A new social news experience that makes it easy for Facebook users to discover the most relevant Guardian content through their friends. It gives Facebook users the choice to read and share Guardian and Observer content from within the Facebook environment, and will make news stories easier to share on the world's largest social network, bringing the Guardian's award-winning journalism to larger, engaged audiences.
Key Facts:
o Since launch, the Guardian Facebook app has been uploaded by 4 million users!
o 41% 18-24 years old –typically a difficult age demographic to reach and engage with
o 60% 18-34 years old
o 64% Global users a larger global audience
o 36%
UK
users
- There is an unduplicated reach of users that are not Guardian.co.uk readers; they are new to reading Guardian content by having accessed their friends articles. Propagation of news content is gaining a new audience.
Display advertising opportunities available
|
|
|
 |
|
|
|
Guardiannews.com has been launched as a dedicated USA network front. The Guardian has also set up a dedicated
US
editorial team based in
New York
. This now provides a dedicated area for Guardian readers in the
US
. Traffic has steadily increased over the years following 9/11, then with our award winning coverage of Wikileaks and also around the recent Obama presidency period when
US
users come to the Guardian as it offers users offers unbiased non-democratic/republican coverage.
Key Facts:
o Over 15.5 million monthly unique users (US IP’s, Comscore Sept 2011);
o 716k daily users
o Consuming 49 million page impressions
o 2.4 million users also access the site via our mobile site m.guardian.co.uk
o 580k video plays
o Display, pre-roll & mobile display advertising geo-targeted available.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
